Awe sun is an aesthetic & mixed set of initiatives led by antoine (genetil).
TRAINED AT ÉCOLE ESTIENNE (ESAIG), his work spans from imagery, graphic to spatial design, BLENDING STORYTELLING WITH CREATIVE PRACTICES IN ART, CULTURE AND FASHION.
THROUGH AWE SUN, MATERIALS, FORMS AND VISUALS ARE EXPLORED AS COLLABORATIVE ELEMENTS TO DEVELOP DISTINCTIVE PROJECTS WITH COMPANIES AND BRANDS worldwide.
AWE SUN FUNCTIONS AS A creative service LED BY ANTOINE AND SUPPORTED BY A NETWORK OF CLOSE COLLABORATORS, DEVELOPING AND LEADING PROJECTS RANGING FROM MICRO TO MACRO SCALE, SOLO OR WITH A CURATED TEAM BLENDING FLEXIBILITY WITH THE CREATIVE DEPTH OF A STUDIO.
AWE /ɔː/: an emotion combining veneration and wonder within aesthetic philosophy’s notion of the sublime.
SUN /sʌn/: from Sunne: the source of light and life.
Together, they define AWE SUN as a transcendent energy shaping creation through meaning, beauty and clarity.
INITIATIVES
Art Direction
Graphic + Imagery
Object + Spatial Design
WORKED FOR
Hermès
Canada Goose
Casablanca Paris
Nike
Arc’teryx
Tissot